The Slingshot Blog
The Hybrid Workplace: How to Make it a Success
What is the hybrid workplace and why managers are having a hard time helping their teams bring their A-game in them? It’s all part of a bigger perspective on the road to team productivity and the adaptation people around the world needed to go through since 2020.
What’s Buyer’s Journey and How to Optimize the Process with Content
Learning how to optimize your buyer's journey it's something that brings the best solutions and decisions for your business in the long run. Find out how to create content targeted to each stage.
How to Write Effective OKRs & OKR Examples by Role
Writing effective OKRs is not as complex as you might think if you follow a simple and straightforward formula.
How to Find Your Product-Market Fit and Grow Your Company
What your customers are experiencing in regards to the product you're offering, is everything. It's what drives results, retention, achieving better products, and more. Read along for the guidelines to finding your product-market fit.
Content Marketing KPIs You Should Track in 2023
In this article, we are focusing on the best content marketing KPIs you should track and how to identify which performance metrics are most relevant to your goals.
Defining Your North Star Metric: A Highway to Growth
It's not about intuition anymore, when it comes to business. The role intuition plays is still there, but is massively overridden by data - the only thing that accurately points the way to success.
The Importance of the Perfect CTOR and How to Achieve It
Improving your CTOR or click-to-open rate in email marketing means being focused on the right choices and choosing to woo customers in a smart way. Read along to find out how to design better messaging and improve team flow in email marketing.
Slingshot Has Officially Launched: Join the Ride to Productivity
This long-awaited moment brings many exciting new features to the all-in-one digital workplace for great teams. Check them out in the video below!
Product-Led Growth: Build Your Winning Strategy
Your product is what sits behind the wheel in the product-led growth approach. But what does this trend even mean and how can it be expanded quickly to produce results and alignment on strategy, while acquiring new customers? Read along to find out.
Top KPIs to Include in Your CMO Dashboards to Get Great Results
Your CMO dashboards show you what works and where you should put more effort, while helping you speak the language of data. So what insights should be included in them, in the sea of possibilities an data points? We tell you in this article.
